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The Egg has a long history of producing strategically sound, high key creative corporate identity programs. Corporate ID can begin with a mark or brand device which becomes the icon or corporate mark of a company. And in a vast ocean of brandmarks, it’s critical to have a device which is easily identifiable. A brand identity program may also be set of guidelines which govern how the brand identity is applied through colour palettes, typefaces and page layouts which all work together to ensure visual continuity. Here are some recent examples. |
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